Bud Light Drinkers

[Bill]

A-B, Target, North Face, et al, do seem to be vulnerable to shareholder lawsuits against the companies for recklessly and intentionall destroying their sales, profits, and stock prices. Of course, unless they can pierce the corporate veil and sue the management personally, i.e. the management has to reach into their own pockets to pay a judgement, it seems like reaching in one pocket to put money in another pocket.

[DAB]

if you bought bud light in 2023, you may be entitled to a settlement.

if you didn't buy bud light in 2023, you may be entitled to a settlement.

if you owned bud light stock in 2023, you may be entitled to a settlement.

[Bill]

Originally Posted by DAB

if you bought bud light in 2023, you may be entitled to a settlement.

if you didn't buy bud light in 2023, you may be entitled to a settlement.

if you owned bud light stock in 2023, you may be entitled to a settlement.

[DAB]

the class action settlement will see the lawyers, Dewey, Cheatham, and Howe pocket $17M, AB issue an apology written by the lawyers, and the class members will each get one can of beer with their picture on it. yay.

[Onebadcad]

https://nypost.com/2023/05/30/bud-li...oses-beer-gap/

Bud Light risks losing No. 1 status in US as sales plunge 25.7% in latest week
By Lisa Fickenscher
May 30, 2023 6:04pm Updated

Bud Light sales suffered their worst week ever, falling 25.7% — endangering its status as the world’s No. 1 beer brand, according to the latest data provided to The Post on Tuesday.

The plunge follows a 24.6% decline from the previous week and the sixth straight week sales have been hit since trans influencer Dylan Mulvaney promoted Bud Light on April 1.

The precipitous drop has narrowed the gap in sales between Bud Light and nearest rival Modelo Especial, which saw its sales surge 9.2% for the week ending May 20, according to Bump Williams Consulting and NielsonIQ data.

“While Bud Light loses week after week, Modelo Especial gains week after week and now Modelo outsells Bud Light on a national basis across all trade channels combined,” Bump Williams, who runs the consulting firm, told The Post.

“If this continues Modelo will surpass Bud Light for the year,” he added

Anheuser-Busch InBev owns both brands, but it does not control Modelo in the US, where it is owned by New York-based conglomerate Constellation Brands.

Modelo, the second largest beer brand in the US is closing gap with the top-selling brand, Bud Light.

“This is a big achievement for Modelo, but it’s short term,” said Benj Steinman, editor of Beer Marketer’s Insights. “Constellation is closing the gap and has said it wants to be the No. 1 beer.”

For the four-week period ended May 20, Bud Light sales were down 24.3% compared with Modelo’s 8% growth, according to the data.

“That’s a monumental decline,” Williams told The Post. “Modelo has surpassed Bud Light for the first time since it was launched in 1982.”

Bud Light sales have been in freefall since Mulvaney released photos and video of herself swigging the beer in a bubble bath with the hashtag #budlightpartner.

Bud Light also sent her a tallboy can with her image on it.

The backlash also has caused sales of other Anheuser-Busch beers to dive.

For the week ending May 20, Budweiser plunged 11.2%, Michelob Ultra fell 6.5%, Busch Light was off 5.2% and Natural Light was down 4.9% according to the data.

Modelo hasn’t been the only competitor to benefit from Bud Light’s seismic miscalculation.

Yuengling, which bills itself as “America’s Oldest Brewery,” has seen sales of Yuengling Flight soar by a whopping 47.6% and its lager spike by 32% for the four-week period ended May 20, according to the data.

Sales of Yuengling beer have been soaring since the Bud Light’s Dylan Mulvaney flap.
Based in Pottsville, Pa., the beer is distributed to just 25 states and operates just three breweries, in Pennsylvania and Tampa, Fla.

“Yuengling is having a great moment with the greatest growth of all the premium beers,” Williams said.

Coors Light, Miller Light and Pabst Blue Ribbon have all seen double-digit sales increase since the Mulvaney flap.

Sales of Bud Light were weak over the Memorial Day holiday weekend, according to experts.

Demand for Bud Light over the crucial Memorial Day weekend — the official kickoff of the summer beer buying season — was lukewarm with many store shelves still holding cases of the once mighty beer, Williams said after a spot check of local stores.

At least one store was trying to unload a 24-pack of Bud Light for just $3.49, according to Beer Business Daily.

[Tikiman]

I heard a rumor that Yuengling sales were up 40%.

[Aerovette]

Originally Posted by Tikiman

I heard a rumor that Yuengling sales were up 40%.

I had my first one recently. Really good.

[Onebadcad]

It is beyond the point where you start firing senior management.

https://www.foxbusiness.com/markets/...ar-bear-market

Two months ago, Bud Light rolled the dice on a marketing push involving transgender activist Dylan Mulvaney, a move that has been met with customer pushback, boycotts and a big hit to the bottom line in the form of falling sales and the value of parent company Anheuser-Busch InBev.

About $27 billion in market value has vanished, falling to $107.44 billion through the end of May, down from $134.55 billion on March 31, as tracked by Dow Jones Market Data Group.

[Tikiman]

,

[Bill]

[JRD77VET]

Anheuser-Busch Stock Loses $27B Over Dylan Mulvaney



https://www.newsmax.com/finance/stre...02/id/1122145/

[DAB]

27B is an expensive can of beer.

[LATB]

Originally Posted by JRD77VET

Anheuser-Busch Stock Loses $27B Over Dylan Mulvaney



https://www.newsmax.com/finance/stre...02/id/1122145/

The virtue signaling is worth every dollar to those who made the decision.

[Bill]

[ToolMaker]

New billboards!

YouTube

[Tikiman]

Just sent Tranheuser-Busch another suggestion for their marketing strategies. I suggested that since their collaboration with the transvestite went so well, they should really consider marketing directly to pedophiles. We'll see if I hear back.

[dvarapala]

Originally Posted by Tikiman

Tranheuser-Busch

[Bill]

YouTube

[Unsuspicious]

Boycotting the beer is easy.
The bigger challenge for a lot of people will be boycotting the stock that is basically on sale right now.
They're not going to go out of business just as how many other companies in the past that ****ed up didn't go belly up. The stock will eventually rebound.

[Onebadcad]

AB InBev stupidity now taking money from their workers:

https://www.dailymail.co.uk/news/art...rtnership.html

Bud Light boycott is costing sales staff up to $2,000-a-month as sales tanked as much as 60% over the Memorial Day weekend - amid fears 'good people are going to start leaving brand because they aren't making money'

Salespeople working for independent wholesalers that distribute Anheuser-Busch products are feeling the pain of the ongoing boycott in their wallets

Some say they have lost commission because of the drop in sales because of the boycott tied to the partnership with trans Dylan Mulvaney

Parent company Anheuser-Busch has lost $27billion in value since the boycott began

Salespeople working for independent wholesalers that sell Anheuser-Busch beverages are feeling the pain in their wallets of the ongoing boycott of Bud Light following its partnership with transgender influencer Dylan Mulvaney.

Sales of Bud Light have declined for seven consecutive weeks after the product endorsement from the controversial TikToker garnered immediate backlash.

The partnership sparked protests and backlash and parent company Anheuser-Busch has shed $27 billion in value in mere months.

The financial blow the company continues to stomach is having trickle-down effects across its distribution channels.

Incomes have been slashed for the salespeople who work at the roughly 500 independent wholesalers that sell Anheuser-Busch products to restaurants, bars, and grocery stores.

Some reported losing $2,000 last month compared to the typical May because of the backlash.