Quote:
Originally Posted by markids77
So I'll comment here.
I cannot fathom who at the Blue Oval thought it might be a good idea to associate their new electric crossover vehicle with the Mustang nameplate.
It just seems like brand dilution suicide unless there is some Millennial or other groundswell of warm fuzzies for what seems to me to be the antithesis of everything "Mustang"?
I sure as hell won't be replacing my '19 Ecoboost with that thing.
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You're gonna be dead soon.
Millenials are not.
They'll be buying vehicles for decades to come.
You will not.
Associating the Mustang name with an electric vehicle is good business, whether you and I like it or not (I don't either, but I'm a Gen Xer and while we still have some time left too, we're a small generation not as significant as boomers were or the millenials are).