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Originally Posted by Black94lt1
Free IIRC, all you pay is the cost of the bottles you buy.
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Yup. The Ambassador program is free. You sign up and patiently wait your 10 years. To help the time go by, Maker's marketing department will send you occasional humorous mailings and funny Christmas gifts. One year we got a Christmas sweater for our Maker's bottle.
When you receive the Golden Ticket, it's time to head back to Maker's. You get a nice, huge Ambassador's name badge and join the other folks on the distillery tour. Afterwards, you can purchase bottles with your name on the label and hand-dip them in Maker's trademark wax.
Nice program made fun by Maker's Mark.